Shane Hellmrich
Sources cited above. More about my background →
Peptide SEO means ranking your clinic, brand, or pharmacy for the patients and buyers searching for you, inside the FDA compounding rules most agencies never check. This industry moved fast, the rules moved with it, and a lot of SEO agencies never caught up.
Many peptides are unapproved drugs or subject to FDA bulk-drug-substance compounding limits. I build around that reality, not around it.Peptides sit in a regulatory gray zone most SEO agencies don't understand. Some are FDA-approved drugs. Some are legitimately compoundable through licensed 503A or 503B pharmacies. Others are sold as "research use only" with implied health claims that draw FTC and FDA attention.
The FDA's bulk-drug-substance list changes which peptides pharmacies can legally compound, and it's been updated more than once in the last few years. An agency that writes your content without checking that list first is putting your business at risk, not growing it.
I check the actual FDA guidance before recommending a claim. Not a competitor's blog, not memory.
Clinics offering peptide therapy alongside TRT, IV hydration, or weight loss. SEO built for local patient search, not generic wellness marketing.
Read more →Product brands that need to rank without running paid ads, since most peptide advertising gets banned outright. Compliant clients only.
Read more →503A and 503B pharmacies that compound peptides. SEO that leads with your compliance, since that's what a serious buyer checks first.
Read more →I write answer-first pages that a search engine or an AI assistant can pull an answer from directly. Every regulatory claim gets checked against current FDA guidance, not written from memory.
I've spent over 20 years in the health industry and 12-plus years doing SEO. Most agencies in this space learn the regulatory side after a client gets a warning letter. I check it first.
No. I do SEO and marketing for clinics, brands, and pharmacies. I don't sell, prescribe, or compound peptides myself.
No. I don't work with unapproved research-chemical sellers making implied treatment claims. I work with brands and pharmacies operating inside FDA and FTC rules.
Google and Meta both restrict ads for a lot of peptide products. That's exactly why SEO matters more here than in most niches, it's often the only channel left.
Yes. I check the current bulk-drug-substance list before writing anything that touches compounding claims.
Tell me about your clinic, brand, or pharmacy. I'll tell you honestly if I'm a fit.
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