Shane Hellmrich
Sources cited above. More about my background →
Psilocybin SEO means getting your licensed service center, facilitator practice, or integration therapy business found online, without making claims your license doesn't allow. It's a small, new industry, and most agencies treat it like any other wellness niche. It isn't.
Oregon and Colorado both restrict how licensees can advertise. I build inside those rules, not around them.Most SEO agencies treat psilocybin like any other wellness or med-spa niche. That's the first mistake. Oregon's OAR 333-333 and Colorado's natural-medicine rules both restrict how licensees can advertise, including limits on therapeutic and outcome claims.
A generic agency won't know those rules exist. They'll write you outcome-focused testimonials and ad copy that could put your license at risk. I check the actual .gov guidance before recommending a tactic, not after.
This is also a genuinely small industry right now. A third of Oregon's licensed service centers were reported shutting down as of January 2026, cost pressure is real. SEO that works here has to account for that, not pretend it's a stable, mature market.
Licensed service centers and therapy centers in Oregon and Colorado. Covers the Facilitator vs. Service Center license distinction most agencies get wrong.
Read more →A different regulatory footing (Schedule III, FDA-approved off-label). SEO that gets the compounding and telehealth rules right.
Read more →Help clients process a psilocybin experience? This is built for your specific search intent, not generic therapist SEO.
Read more →Looking for an SEO specialist, not a full-service PR shop. I'm the SEO arm of your marketing stack, or a standalone option.
Read more →I write answer-first pages that a search engine or an AI assistant can pull an answer from directly. No filler, no fluff before the point. Every regulatory claim gets sourced from oregon.gov or Colorado's DNM and DORA sites directly, not from memory or a competitor's blog.
I've spent over 20 years in the health industry and 12-plus years doing SEO. Most agencies in this space come from marketing first and learn the regulatory side later, if at all. I built my process the other way around.
No. I do SEO and marketing for businesses that hold the license. I don't administer, sell, or facilitate psilocybin services myself.
Oregon and Colorado right now, since those are the only two states running licensed programs. If your state changes that, get in touch and I'll take a look.
No. Oregon and Colorado both restrict therapeutic and outcome-claim advertising for licensees. I keep every tactic inside what your license actually allows.
Yes, if you're actively pursuing a license. I'm not a fit for anything operating outside Oregon's or Colorado's licensed frameworks.
Tell me about your license and where you're stuck. I'll tell you honestly if I'm a fit.
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